About Danae Campbell
I am passionate about helping people navigate some of life’s biggest transitions with clarity, dignity, and financial confidence.
With over 20 years of experience in finance, property sourcing, and strategic investment, I founded Pink Lion to provide a discreet, boutique service for clients who need more than traditional brokering. Pink Lion is not just about transactions — it’s about empowering people to move forward, whether that means starting fresh after separation, unlocking wealth through downsizing, or building a stronger future through smart property and finance strategies. LinkedIn
What I Do
I provide holistic life transition strategies that bring together property, finance, and personal support.
My services include:
Downsizing for retirement – unlocking equity while maximising return.
Uncoupling with dignity – supporting individuals through separation with property solutions, finance strategies, and compassionate guidance.
Property sourcing & negotiation – exclusive access to off-market opportunities and the expertise to secure the best outcome.
Property improvements & marketing – helping clients maximise value before selling or transitioning.
Financial structuring & funding – tailored solutions to ensure security, flexibility, and strength for the future.
Life coaching support – guiding clients emotionally and practically through transition so they feel in control.
Check out our socials
Getting a loan with us is as easy as following 4 steps
1) Get in touch with our team to discuss options.
2) Complete your details.
3) We provide you with your borrowing capacity and lender options to choose from.
4) Fast turnaround times.